Marketing God: A Critical Inquiry into Spirituality in the Workplace

Frederick Milacci; Sharon Howell

Marketing God: A Critical Inquiry into Spirituality in the Workplace

Liberty University

Research output: Other contribution

Abstract

This paper examines the way spirituality is co-opted and commodified to serve the interests of marketplace from a faith-based perspective.

Original language	Undefined/Unknown
State	Published - Jun 1 2002

Publication series

Name	Faculty Publications and Presentations

Access to Document

http://digitalcommons.liberty.edu/ccfs_fac_pubs/2

Cite this

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title = "Marketing God: A Critical Inquiry into Spirituality in the Workplace",

abstract = "This paper examines the way spirituality is co-opted and commodified to serve the interests of marketplace from a faith-based perspective.",

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year = "2002",

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series = "Faculty Publications and Presentations",

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AU - Howell, Sharon

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N2 - This paper examines the way spirituality is co-opted and commodified to serve the interests of marketplace from a faith-based perspective.

AB - This paper examines the way spirituality is co-opted and commodified to serve the interests of marketplace from a faith-based perspective.

M3 - Other contribution

T3 - Faculty Publications and Presentations

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